Bradford Lab — The Virtual Post HouseRequest Early Access
Bradford Lab

The Virtual Post House

Professional post-production infrastructure — deliverables management, automated QC, DCP validation, review rooms, and an AI assistant that speaks post — accessible from anywhere.

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What is a virtual post house?

A virtual post house is a cloud-based post-production facility that provides the same professional services, tools, and workflow intelligence as a traditional brick-and-mortar post house — but accessible from anywhere with an internet connection.

Where a physical post house has rooms, equipment, and staff dedicated to finishing, QC, deliverables, and review, a virtual post house provides that same infrastructure as software. It understands what your media is. It knows what makes a valid DCP, what loudness standards apply to your broadcast delivery, whether your ProRes master has the right color space metadata, and what QC checks need to happen before you ship.

Bradford Lab is the first purpose-built virtual post house. It was created by post-production professionals who have spent over a decade finishing films, commercials, and series for theatrical, broadcast, and streaming distribution. Every feature in the platform comes from real production experience — problems encountered on real projects, specifications decoded from real delivery requirements, and workflows refined through hundreds of deliveries.

This is not a general-purpose cloud media tool adapted for post-production. It is a post-production facility built from the ground up to work the way post-production actually works.

Post-production has an infrastructure problem

The creative tools have never been better. Editors cut on laptops. Colorists grade remotely. Sound mixers work from home studios. The craft of post-production has decentralized — but the infrastructure has not kept up.

Deliverables still get managed in spreadsheets. QC happens manually or not at all. Delivery specifications live in PDF documents that nobody reads until something bounces. Review happens over email threads with timecode references that may or may not match. And the post supervisor holds it all together through institutional knowledge that exists only in their head.

Cloud storage solves the file problem. Review tools solve the feedback problem. Encoding services solve the transcoding problem. But nobody has solved the post-production intelligence problem — the knowledge layer that understands what all of these files are, whether they meet spec, and what needs to happen next.

That is what a virtual post house provides. And that is what Bradford Lab is.

Stop managing deliverables in spreadsheets.Bradford Lab automates the infrastructure layer of post-production.
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What Bradford Lab does

Every feature is built on real post-production knowledge. Not media management with a post-production label — actual post-production intelligence applied to every asset, every workflow, every delivery.

QC

Automated Quality Control

Codec validation, loudness analysis, resolution verification, and standards compliance — run automatically on every asset.

DCP

DCP Inspection & Playback

Full DCP validation pipeline: structural checks, multi-reel composition QC, SMPTE/Interop compliance, and in-browser playback.

DEL

Deliverables Management

Track, validate, and package deliverables for theatrical, broadcast, streaming, and archival distribution from a single project view.

REV

Review & Approval

Frame-accurate review rooms with timecoded commenting. Integrates with Frame.io for teams already using it.

AST

Format-Aware Asset Management

Not just file storage — the platform understands ProRes profiles, audio channel layouts, subtitle formats, and codec parameters.

AI

AI Post-Production Assistant

Deep domain knowledge of deliverables specs, codecs, color science, loudness standards, and professional workflows. Ask it anything.

INT

Professional Integrations

Frame.io comment sync, Dropbox and Google Drive storage linking, DaVinci Resolve workflows. Fits your existing pipeline.

SEC

Production-Grade Security

Organization-based access control, encrypted transit and storage, scoped share links. Built for pre-release and confidential content.

Built by people who finish films

Bradford Lab was created by the team behind Bradford Operations, a New York-based post-production company with extensive experience in color grading, online editing, and finishing for documentary and narrative projects. The platform encodes years of production experience into automated, reliable infrastructure.

This means the platform understands things that general-purpose tools do not:

  • That a DCP with mismatched reel dimensions needs per-reel scale and pad, not a global resize
  • That BWF timecode tells you where a file starts, not where content aligns — you need cross-correlation to verify
  • That EBU R128 loudness is measured after the “Summary:” line, not from the per-frame output
  • That ProRes 4444 XQ in a QuickTime container handles alpha differently than ProRes 4444
  • That subtitle entryPoint plus duration can overrun a reel boundary in multi-reel DCPs
  • That ISDCF naming conventions encode content type, aspect ratio, audio format, and resolution in a specific order
  • That “Rec. 709” in metadata does not guarantee correct gamma — you need to verify the transfer characteristics
  • That an audio stem delivery with mono WAV files needs proper channel grouping, not 48 individual tracks

This is the kind of knowledge that lives in the heads of experienced post supervisors and senior technical staff. Bradford Lab makes it available to every project, every team, every delivery — automatically.

Post-production expertise, on demand.Join the beta and put a virtual post house on every project.
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Who uses a virtual post house

Whether you are running a post-production department or finishing a project on your own, Bradford Lab provides the infrastructure layer that makes professional delivery possible.

Post Supervisors

Manage deliverables, track QC status, and coordinate across departments and vendors from a single dashboard.

Producers

Visibility into delivery status without needing to be in the facility. Know what is done, what is pending, and what needs attention.

Editors & Colorists

Validate your output before it leaves the room. Check deliverables against specs, run QC, and hand off with confidence.

Independent Filmmakers

Festival DCPs, streaming deliverables, accessibility requirements — get the infrastructure of a post house without the overhead.

Remote Teams

Collaborate on deliverables and review across locations. The post house travels with the project, not the other way around.

Post-Production Facilities

Augment your existing operation. Automate QC, standardize delivery workflows, and give clients self-service access to their assets.

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An AI assistant that actually understands post

Bradford Lab includes an AI post-production assistant with genuine depth in the domain. Not a chatbot with access to a few help articles — a technical partner that understands deliverables specifications, codec internals, color science, loudness standards, subtitle formats, and the full landscape of professional post-production workflows.

Ask it what audio loudness spec applies to your Netflix delivery. Ask it to explain the difference between SMPTE and Interop DCP standards. Ask it how to handle HDR metadata for a Dolby Vision deliverable. Ask it why your ProRes master has a green frame at the head. It will give you a real answer from real knowledge — not a search result summary.

The assistant improves with every project that runs through the platform. It learns from real delivery specifications, real QC failures, and real production workflows. Over time, it becomes the institutional knowledge base that most post-production operations wish they had.

Your delivery specs, answered instantly.The AI assistant knows every codec, format, and standard.
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Every format. Every standard. Every spec.

Bradford Lab speaks the language of professional post-production natively. The platform provides format-level intelligence across the full spectrum of production, finishing, and delivery workflows:

Video: ProRes (Proxy through 4444 XQ), DNxHD, DNxHR, H.264, H.265/HEVC, AV1, JPEG2000 (DCP MXF), XDCAM, AVC-Intra, MPEG-2, and uncompressed formats. The platform validates codec profiles, bit depth, chroma subsampling, and color space metadata.

Audio: PCM WAV, Broadcast WAV (BWF) with embedded timecode, multichannel stems (stereo, 5.1, 7.1, Atmos bed), AAC, and Dolby Digital. Loudness analysis to EBU R128, ATSC A/85, and platform-specific requirements.

Cinema: DCP packages (SMPTE and Interop), including multi-reel compositions, encrypted packages, subtitle reels, and ISDCF naming compliance. Full CPL/PKL/ASSETMAP structural validation.

Subtitles & Captions: SRT, WebVTT, TTML/IMSC, EBU-STL, and embedded CEA-608/708. Format conversion, timing validation, and accessibility compliance.

Interchange: EDL (CMX 3600), Final Cut Pro XML (FCPXML), AAF, and OpenTimelineIO (OTIO) for timeline interchange between editorial, color, sound, and finishing.

Common questions about virtual post houses

What is a virtual post house?

A virtual post house is a cloud-based post-production facility that provides the same professional services, tools, and workflows as a traditional brick-and-mortar post house — but accessible from anywhere. It handles deliverables creation, quality control, review and approval, asset management, and workflow automation. Bradford Lab is the first purpose-built virtual post house, combining deep post-production expertise with modern infrastructure to give every project a dedicated post team regardless of location.

How is a virtual post house different from cloud storage or media asset management?

Cloud storage holds files. Media asset management organizes them. A virtual post house works on them. Bradford Lab understands what your media is — DCPs, ProRes masters, audio stems, subtitle files — and applies professional post-production intelligence: automated QC, format validation, deliverables packaging, standards compliance checking, and review workflows. It is the difference between a filing cabinet and a post-production facility.

Who uses a virtual post house?

Producers and post supervisors managing deliverables across projects. Editors and colorists who need to deliver final assets without a dedicated post team. Production companies working with remote collaborators. Independent filmmakers preparing festival submissions and distribution deliverables. Anyone in the professional content pipeline who needs post-production infrastructure without the overhead of a physical facility.

What post-production services does Bradford Lab provide?

Bradford Lab provides automated deliverables validation and QC, DCP inspection and playback (including multi-reel and encrypted packages), format-aware asset management, review rooms with frame-accurate commenting, standards compliance checking against broadcast and theatrical specifications, audio loudness analysis, subtitle and closed caption validation, color space verification, and an AI post-production assistant with deep domain knowledge of codecs, formats, workflows, and delivery specifications.

Can Bradford Lab replace my post-production facility?

Bradford Lab handles the infrastructure and workflow layer of post-production — the parts that are about file management, validation, delivery, QC, and collaboration rather than the creative craft. It complements colorists, editors, sound mixers, and VFX artists by automating the technical and logistical work that surrounds their creative output. For many projects, it eliminates the need for a dedicated physical facility for finishing and delivery.

Does Bradford Lab support DCP workflows?

Yes. Bradford Lab provides comprehensive DCP support including structural validation (CPL, PKL, ASSETMAP, MXF completeness), composition QC for multi-reel packages, SMPTE and Interop standard compliance checking, encrypted package detection, in-browser DCP playback with proper XYZ-to-Rec.709 color conversion, and ISDCF naming validation. This is cinema-grade DCP handling built by people who have prepared hundreds of DCPs for festivals and theatrical release.

What file formats does Bradford Lab support?

Bradford Lab handles the full spectrum of professional post-production formats: ProRes (all profiles), DNxHD/DNxHR, H.264/H.265, DCP (JPEG2000 MXF), IMF packages, broadcast MXF (XDCAM, AVC-Intra), WAV/BWF audio (including multichannel stems), SRT/VTT/TTML subtitles, EDL/XML/AAF/OTIO timelines, and LTO archival manifests. Format intelligence is built into every layer of the platform.

How does the AI post-production assistant work?

Bradford Lab includes an AI assistant trained on deep post-production domain knowledge — deliverables specifications, codec parameters, broadcast standards, color science, audio loudness requirements, subtitle formats, and professional workflows. It can answer questions about delivery specs, help troubleshoot format issues, generate technical reports, and guide you through complex workflows like DCP authoring or IMF packaging. It understands the language and context of professional post-production.

Is Bradford Lab suitable for broadcast and streaming delivery?

Yes. Bradford Lab validates assets against broadcast and OTT delivery specifications including video codec compliance, audio loudness (EBU R128, ATSC A/85), closed caption format requirements, HDR metadata verification, and resolution/frame rate conformance. It understands the specific requirements of major distributors and broadcast networks.

How does Bradford Lab handle security and access control?

Bradford Lab uses organization-based access control with role permissions. Assets are encrypted in transit and at rest. Share links are scoped and revocable. The platform is designed for professional workflows where content security is non-negotiable — pre-release films, unreleased commercials, and confidential corporate media.

What integrations does Bradford Lab support?

Bradford Lab integrates with Frame.io for review and approval workflows (including comment sync and frame-accurate annotation import), Dropbox and Google Drive for cloud storage sync, and DaVinci Resolve for color grading and finishing workflows. The platform is designed to fit into existing professional pipelines rather than replace them.

How is Bradford Lab different from AWS Elemental, Frame.io, or other cloud media tools?

AWS Elemental is encoding infrastructure. Frame.io is review and approval. Cloud MAM systems are asset databases. Bradford Lab is the post house that ties these together with post-production intelligence. It understands what a DCP is, what makes a valid broadcast deliverable, how audio stems should be organized, and what QC checks need to happen before delivery. It is not a general-purpose media tool — it is a virtual post-production facility built by post-production professionals.

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